On: Being more Efficient

Microsoft was all about communicating the efficiency of their offerings. Microsoft's products streamline your business, your office, etc. On: Being more Efficient was our next big campaign push after Because IT's everybody's Business and Brand Journalism.

The video was intended as a pre-roll. I also got to do some print ads for a change - a good change of pace, as I don't get to do that too often anymore. 

My Role

Art Direction, Design

 

Client

Microsoft

 

Agency

JWT New York

 

Year

2010